Tuesday, December 14, 2021

The Upside

 

Experts are saying that inflation has hit Americans harder than expected; if someone did not see this coming, I don’t know why we’d call them an expert.

The feds are definitely going to pull back on bonds in the coming weeks. And in the summer of 2022, interest rates are going to start going up. Houses will be selling like hotcakes through the month of June and then it will begin to slow down. Prices, however, will not be going down. Prices only go down when money is worth as much as the printed value on it; that’s not the case post-inflation.

Incomes will be greatly improved by the summer. This has nothing to do with policymakers pushing for higher, minimum wages; it’s going to be fueled by the demand for workers. Employers who want to survive this transition are going to have to pay much higher wages and give up a lot of their bottom line. The upside to doing so will be the ability to remain viable until inflation catches up with the reset. Absolutely everything is going to cost more; much more. Every retailer or service provider will have to make rationing decisions and slow their own growth so as not to become kindling for the changes in the markets. Wages and prices will need to go up. Any employer who refuses to raise wages will not recover their workforce and without a workforce, they’ll fail.

Home prices will continue to go up. So will everything else. As wages are increased, affordability will meet the new prices. Personal, fiscal growth is still going to be doable, and small companies could capitalize by hiring the best workers while the huge, super-retailers refuse to give up massive profits they typically enjoy by paying very little for products, and paying very low wages.

This could be the end of huge department stores and the beginning of a new kind of opportunity for startups. Quality is key. Hire the best workers and pay them well. Sell the best products and provide the best services and build a strong, small company while the mega-stores struggle to find people who will work for almost nothing.

Just a few years ago, most mom-and-pop companies had to sell out or give up under the pressure of super-chains. I think we may see the opposite scenario taking place soon. Workers are holding out for better wages and consumers are looking for higher quality and better services. These ideas go against everything that makes a mega-store or a monopoly.

This is not gloom and doom… unless you are a Superstore that was doing really well when you could buy really cheap products and have them shipped for very little, while paying your workforce just enough to buy some of the junk you were peddling.